The story behind El Mar is as simple as the drink itself. It all started with founder Jaci Hays’ search for the perfect margarita—something she just couldn't find. Much like clothing, a margarita is only as good as what’s inside. That’s why El Mar sources everything from Mexico, carefully blending the finest tequila with fresh, authentic Mexican limes to craft a margarita that’s perfect every time.

Jaci brings a wealth of corporate experience, where product development is an art form. This deep focus on quality has led to El Mar’s pre-batched perfection, creating margaritas that taste like you have a personal mixologist in your kitchen.

We couldn’t think of a better time to introduce you to this amazing, female-led brand—yes, even the distillery in Jalisco, Distiladora, is run by women—than the holiday season. El Mar will be keeping our holiday parties merry and bright this year, and thanks to Jaci, they can do the same for you.

P.S. Don't miss the Cranberry Margarita recipe - it's a real crowd pleaser (speaking from our personal experience).

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