We’ve long admired Joanna and her ever-evolving collection of discoveries and inspirations. Reflecting on her extensive travels, she focuses on one-of-a-kind, globally sourced home goods, jewelry, and art, celebrating the unique history and significance of each piece. Through Kneeland Co., a textile archive, online store, and advisory service for designers, Joanna brings light and color to everything she touches, making the world feel more magical.

She has recently launched a new division of her business, Visual & Cultural Research for design-led brands across fashion, interiors, and hospitality, drawing on imagery she has collected over the past 30 years alongside textiles, color, and materials. Currently, she is consulting with an interior designer on a fabric collection, meeting with clients interested in acquiring vintage and antique textiles from her archive, and spending as much time at the beach as possible.

Joanna is our very first NM Collective member and we're so thrilled to witness her grow and evolve Kneeland Co. Be sure to check out her incredible work below.

www.kneelandco.com